Mary Baines Mary Baines

One of the most important things NGO comms teams can do is help people give

Communications and fundraising are often treated as separate functions in NGOs, but they’re deeply connected. In this blog, I spoke to senior fundraising leader Rachael Holderness to explore what happens when that connection is weak, and what communications teams need to understand if their work is going to genuinely support income.

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Mary Baines Mary Baines

How purpose-driven organisations can cut through in business media

I spoke with NBR co-editor Hamish McNicol about how business media can help purpose-driven organisations reach influential audiences. He shared insights into what makes stories stand out - and how one NGO’s podcast appearance led to a significant donation from a single listener.

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